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The East African : Aug 2nd 2015
32 The EastAfrican OUTLOOK AUGUST 1-7,2015 e . AF R ICAN Different nations choose own popular iPhone Apps, some not often heard of Apple’s App Sto≥e has use≥s ≥egiste≥ed in 155 distinct count≥ies By MARK GLASSMAN Bloomberg News Y ou can tell a lot about someone by his iPhone home screen. A teenager may have more games than an older millennial, who may have more social networking apps than a boomer. There are also differences among nations. Apple’s App Store has users registered in 155 distinct countries and territories, and although such apps as Candy Crush and Spotify are top-sellers the world over, some regions have wildly popular apps that barely rate a mention in other markets. Here’s a look at some of the high- est-grossing iPhone apps, as measured by Apple, around the globe on June 24. PASTOR CHRIS DIGITAL LIBRARY Rank:#1, Zimbabwe Seller: Christ Embassy Cost: Free In-app purchases: Yes Pastor Chris Digital Library is an app that allows users to purchase audio and video recordings of religious messages delivered by Chris Oyakhilome, a Nigerian minister who goes by the name “Pastor Chris.” Mr Oyakhilome has made a fortune through his company, Christ Embassy. In 2011, Forbes estimated his net worth at between $30 million and $50 million. The messages cover topics like health, prayer and finance. The latest version lets users stream the messages to their TVs using Chromecast. PLUMBER CRACK Rank:#1, Nepal Seller: Fluik Entertainment Cost: Free In-app purchases: Yes The goal of the game Plumber Crack is to throw various objects down the low-riding pants of a plumber bent over in front of you. You can choose a male plumber, Norm, or a female plumber, Betty. As the plumber struggles to fix the sink, his or her backside moves erratically from side to side, giving you a moving target. You start with ice cubes. As you advance, you can earn crack bucks REVHEADZ ENGINE SOUNDS Rank:#9, Macedonia Seller: D.S. Long & Soundwave Concepts Pty. & C.G. Wise Cost: Free In-app purchases: Yes For anyone wanting to replicate with their iPhone the thundering roar of an outsize motorcycle or muscle car, this app is for you. RevHeadz Engine Sounds is a virtual dashboard that lets you pick a vehicle, turn it on, and accelerate, break, and switch gears to hear what it sounds like. The app comes preloaded with six vehicles (technically, five and a chainsaw). More sound packs are available for purchase. MUSLIM PRO Rank:#17, Algeria Seller: Bitsmedia Cost: Free In-app purchases: Yes Muslim Pro is a collection of prac- tical applications designed to help users observe the traditions and rituals of Islam. It includes schedules of daily prayer times and fast times during Ramadan, a complete copy of the Koran, and a compass that always points toward Mecca. A premium upgrade removes banner ads and includes audio recordings of the Koran. to buy new objects (peanuts, strawberries, golf tees, quarters, goldfish, etc.) or new outfits for your plumber. You can also purchase crack bucks with real money. SUPPORTGIRLS Rank:#14, Egypt Seller: Harlex Projects Cost: Free In-app purchases: Yes This social networking app prom- ises to connect “amazing, hot girls” with “successful, rich men.” According to the app’s description, it’s for women who “want to be spoiled and treated like a princess” and for men who “want to be excited with your life and have a princess next to you who will make you happy and give you an ocean of unforgettable memories and emotions.” The app is free, but a one-month subscription to the service is $49.99, which is cheap, as oceans go. BAKERY STORY Rank:#7, Swaziland Seller: Storm8 Cost: Free In-app purchases: Yes Bakery Story is a game that of- fers players all the fun of designing, decorating, and running a bakery without the trouble of having to eat delicious donuts and cakes. Players choose their own chairs, wallpaper, and artwork as well as their menus. Successful bakeries earn gems, which can be used to purchase additional items. Gems can also be purchased with real money, but concerned parents can turn off in-app purchases. If you get bored, you can download some of the company’s other games, such as Farm Story, Nightclub Story, Pet Hotel Story, Fashion Story, Restaurant Story, Dragon Story, Castle Story, Home Design Story, and Farm Story 2. MONSTER STRIKE Rank:#1, Japan Seller: Mixi Cost: Free In-app purchases: Yes Monster Strike is a game in which you slingshot a team of cutemonsters into enemies to destroy them, earning new monsters, only to move on to new stages with new enemies to destroy. Like most freemium games, Monster Strike allows users to spend real money on in-game upgrades, in this case to improve your squad. The soundtrack and sound effects are reminiscent of late 1980s arcade-style fighting games, but the options are far more complicated. It’s possible to play with multiple people. The highest-grossing apps are ranked by how much money they make, either from the cost to download them or from in-app purchases. BLINKIST Rank:#11, South Africa Seller: Blinks Labs Cost: Free In-app purchases: Yes Blinkist promises to make you smarter while encouraging you to read less. It’s a digital library of non-fiction books condensed into summaries that should take about 15 minutes to read. The collection includes mainly business and selfhelp books but also biographies and more. A three-day trial is free, but afterward users must choose a paid subscription plan. The premium plan includes audio versions. Salesfo≥ce launches in East Af≥ica BY SCOLA KAMAU Special Correspondent AMERICAN CLOUD computing solutions provider Salesforce has launched its services in the East African market, targeting regional governments, financial, manufacturing and the entertainment sectors. “We are in discussions with some banks and insurance companies that are willing to take up the offer while the Kenyan government is considering our services in its push for online driven registration of its services,” said Francis Kaburu, managing partner at Blue Consulting. Media houses are another target, Mr Kaburu, said as they seek to better relations between themselves and advertising companies. Cloud computing is a way of de- livering applications over the Internet — as a service. Instead of installing and maintaining software, companies can access it via the Internet, without needing to install complex software and hardware since the solution requires no software or hardware to buy, install, maintain, or upgrade. Salesforce.com is designed to be as simple to use as sites like Amazon or Yahoo, said Mr Kaburu, while at the same time it’s capable of scaling from one user to hundreds of thousands of users in an organisation. The company will employ local talent that will be assisting in setting up the cloud connection for clients, providing users and enterprises with various capabilities to store and process their data. Vehicle tracking One of East Africa’s government is considering a vehicle tracking deal with the British company, enabling the government to track any vehicle. The Kenyan government said that it was seeking public private partnerships to ensure that its initiatives, especially at the Huduma Centres were a success. “It is for this reason that the Ministry of ICT supports the initiative by Salesforce and its partners to promote an ecosystem of locally based intelligent young Kenyans to provide this kind of world class expertise. This is important, especially as the government embarks on major ICT infrastructure projects and nurturing local talent,” said Ezekiel Mutua, Information Secretary, at the Ministry of Information and Communications. Salesforce said it is using Kenya as an entry into the East African market as the region adopts cloud computing to enhance safety and reliability in data transmission. Salesforce serves more than 170,000 companies, among them Coca Cola, Bank of America, Philips and Virgin America and the Obama 2012 campaign.
Jul 26th 2015
Aug 9th 2015