For Online E-newspaper
Daily Nation : January 30th 2014
8 money enterprise Do you have a thing in comedy? I can help you laugh your way to the top Thanks to Daniel Ndambuki aka Churchill, hundreds of young and upcoming comedians can earn a decent income through his mentoring initiative BY FRANKLINE AKHUBULA firstname.lastname@example.org ent in different fields. However, until recently, comedy was never appreciated as one of those skills that could earn one a decent living. But not any more, thanks to Daniel Ndambuki aka Churchill. Within a few years, the top K WE WANT IN RETURN TO HELP THE GOVERNMENT TO CREATE MORE JOBS THROUGH OUR INDUSTRY SO THAT WE CAN ACHIEVE VISION 2030,” Churchill comedian has revolutionised the trade, making comedy a profession through his ‘Laugh Industry’. Auditions to discover the lo- cal talent happens every week at Carnivore Restaurant, Nairobi, the venue where he also hosts Churchill Live show. Some of the young men and women which his industry has mentored are now landing employment opportunities at radio stations while others have gone ahead to open their own entertainment start-ups with an eye on both corporate and individual customers. According to Churchill, up- and-coming comedians are landing advertising contracts with big companies, too. Some professional entertainers today make between enya is teeming with tal- Sh50,000 and Sh100,000 every month, he told Money. “Last year alone, we created 50 employment opportunities in the industry and we hope to create more than that this year. It’s a trend that we have been maintaining for the four years since launching Laugh Industry. I can proudly says that we have created about 200 opportunities which are now dominating the market, earning by entertaining Kenyans,” he says. Although Kenya is fast catch- ing up with countries like Nigeria and South Africa where the entertainment business has been professionalised, the country’s laugh industry needs to improve than it has done in the past four years so that many Kenyans can start appreciating the business. “Many of those who come for our auditions are young people aged between 18 and 25 years. This is the same age that is desperate for hardly available jobs and therefore for those who can create jokes, Laugh Industry is providing an avenue for them to market themselves,” he notes. Hone the skills According to him, while cre- ating more jobs for the young people, he also plans to start a college that will hone the skills of upcoming comedians. However, he says, for any individual to qualify, one must first be talented. “It’s very hard to teach some- one who is not a talented joker to become one. It is, however, Thursday January 30, 2014 DAILY NATION INVESTMENT» TOP COMEDIAN PLANS TO OPEN A COLLEGE WHERE YOUNG PEOPLE WHO SHOW TALENT IN COMEDY WILL BE TRAINED ENTERTAINMENT ^Potential: Last year alone, Kenya’s Laugh Industry created 50 employment opportunities. Top comedian Churchill says given the vast talent, the potential is enormous. ^Plan: Churchill is planning to open a college where young comedians would be trained on how to earn from their talent. Focus would be given to building confidence and embracing educative jokes. ^Expansion: Top comedian intents to spread wings into the region: “Imagine if East Africa countries export about 150 comedians to western countries on monthly basis, how much will the economies grow? Top comedian Daniel Ndambuki aka Churchill. FILE I NATION easier to teach anybody who is a talented comedian how to become a better and professional joker. “I believe Kenya has got many talented jokers who can easily become professional comedians if proper training is given to them. I also believe we can create enough for our country and also start exporting some of these talents abroad to earn Kenya foreign currency,” he says. After successful story in Kenya, Churchill intents to venture into neighbouring countries to create income streams for the talented young people. AGEMENT » PATRICK WAMEYO s comes out of the tension between fear and discovery ved quite encourag- ince the beginning pecially from my , all sharing very well, ntrepreneurship ideas been activated. hey are united by the eate something new uture, the ideas are nds, none is on the One wonders why? wer is simple, fear is hem. s a very thin layer g aspiration and reall but irreconcilable small gap no one can about authoritatively y when you have discovered it. In my search for a response to my young readers, I came across a message by actor and comedian, Eb Helms, whose every day is a new experience — success comes out of the tension between fear and discovery. Face own fear He told a graduating class that “the truth about fear, as with the rest of life, is that you’ll only really figure it out by living through it. In facing my own fear squarely, and using it to interrogate myself, I realised something I should have known from the start: no slightly-older, reasonably famous man or woman, can actually tell you what you need to know upon setting out on this day.” Helms reveals a message that de- scribes his typical day. Something hidden to many people, both young and old, especially those born and raised in families where income is produced by 30 days of paid employment and without taking risk trying out a swim in the unchattered waters. When a comedian walks down the podium to do his trade, little does the audience know that he thinks on his feet most of the time, sometimes trying gigs that fail to spark laughter. It is a real time experience. Would they make a year of outstanding performance if they never had chosen in advance to learn for each experience real-time? Fear of the unknown is our brain’s way of identifying the things about which we are ignorant. Armed with this knowledge, we should look at our fear not as a reason to avoid the things that frighten us, but as a reason to engage them. When you feel that fear, as we will always do when faced with having to chose the path less trodden, let it be a trigger for curiosity and discovery, of self and of the idea. — Patrick Wameyo is a financial literacy educator and coach. Email: email@example.com “Imagine if East Africa coun- tries export about 150 comedians to western countries on monthly basis, how much will the economies grow?” If the plan succeeds, Church- ill notes, regional governments will also benefit because many young people will have an opportunity to earn money through entertainment, in turn pay taxes, therefore build strong economies. Building confidence It takes between four and six months to train a talented person to become a better comedian. Some of the skills they Age bracket of a majority of up-and-coming comedians who go for auditions every week at Carnivore Restaurant, Nairobi 18-25 receive include building confidence to check stage fright, encouraging them to have a sharp nose for current affairs as well as urging them to embrace educative jokes. “It is not just about being jok- ers. It is being relevant and being educative in whatever we do. We don’t just do that to crack jokes but to teach our society on what is happening around us. I am grateful for the support the government has given Laugh Industry. We want in return to help the government to create more jobs through our industry so that we can achieve Vision 2030,” he adds.
January 29th 2014
January 31st 2014